Here at words'worth, we work with your content to create something that is pitched at, and engaging to, your chosen audience.
This may be anyone from technical staff to children, from students to politicians, from those new to your services to your existing customers.
We work across branding, reputation, traditional and social media; and we work B2C, B2B and B2public across sectors, including social housing, charity, financial services, manufacturing and education.
b2c
We've worked with many social landlords to sell their properties previously destined to be low-cost rented housing as desirable starter homes for young professionals and new families.
We name schemes and enjoy lots of clever thinking about how to turn beaches and history, festivals and sports clubs into integral aspects of living in a new build home on an old factory site.
B2B
We've stripped the jargon from technical copy without losing the substance or complex nature, making instructions flow more naturally, and trade articles more approachable across all readers.
We have worked with data processors - the cleverest and most technical of professors - to engage audiences of all academic levels in the services they offer, from NHS HR staff to TV researchers, from students of statistics and economics to their fellow boffins.
actual audiences
We've written the Chairman's address, acceptance speeches for award winners, and edited over-long presentations for keynotes; and we've written and ghost-written articles across trade and consumer press, case studies, local news stories and damage limitation statements across sectors and across the country. Make those precious words worth more!